Saturday, June 26, 2010

Rival restaurant to The Ivy set up in Miami

By Laura Roberts Published: 8:21AM GMT 03 Mar 2010

Tim Power, a former head of the Belgo organisation that owned The Ivy ten years ago, has combined The Ivy at the Grove in a �3.3 million venture.

It is a conspicuous turnaround for a man who was convicted of insider traffic last year.

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Described by his counsel as a "straw man" who was unemployable he outlayed five months on remand in Wandsworth jail and was since an eighteen month dangling sentence.

His new grill is doubtful to greatfully Richard Caring, who is The Ivy"s stream owner. The London grill is lucky by the likes of Joan Collins, Kate Moss and Mick Jagger and is eminent for the exclusivity.

The Miami version has identical dim immature branding and serves normal British meals such as Eton Mess and gummy toffee pudding. Mr Power admits borrowing heavily from the strange concept.

He told The Guardian: "The menu is probably 50 per cent from The Ivy. They can"t do anything about it. The name"s not trademarked."

Meanwhile a orator for Mr Caring"s grill at Caprice Holdings said: "It"s zero to do with us. We"re not compared with it."

Mr Power, 44, co-owns the grill in Miami with William Gerhauser, the son of the former head of Playboy casinos and has hopes to hurl out a franchise.

"If it"s as successful as I"d similar to it to be, I could see range for some-more ventures," he said.

The Ivy, meanwhile, already has an certified sister grill in the US, in Los Angeles.

Mr Power, a former bubbly beverage waiter who went on to turn a tip senior manager for Belgo, Daphne"s and Le Caprice between alternative London establishments said: "I have a organisation of about 7 people who are penetrating to give me all sorts of backing."

He was arrested at Heathrow airfield in 2008 for flitting insider tips on Belgo deals to an join forces with who traded shares in London.

His attorney told Southwark Crown Court in Mar last year: "He is broken, he is single, he is unemployable and he is a convicted criminal."

Mr Power responded: "He was only you do his pursuit to have certain probity was done. I"m positively not broken. I wouldn"t go as far as to contend I"m unemployable."

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